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Sonoma County Bicycle Coalition
Promoting bicycling for transportation & recreation.
                                                          SCBC-BW-logo
August 8th, 2012

Counting down! SCBC's Sonoma County Bicycle Expo is just 11 days away on August 19th, and it is your destination for all things bike! Be there!

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This is it!
NEW LOCATION at 2nd & E Street, Santa Rosa!
expopostermini


Check out the vendor list!

forksAn array of bicycle and bicycle-themed vendors makes the Sonoma County Bicycle Expo your destination for all things bike!

www.bikesonoma.org/vendors


The birds & bees of bicycles...

Velogenesis_Logo

Where do bicycles come from?

It's a question one can't help but ask while marveling at the simple style of a track bike, the luscious lugs on a custom touring bike, the many wonders of a hand-built mountain bike.... where does all this beauty come from? Binary fission? A petri dish? Do bikes hatch from eggs?


Sonoma County Bicycle Coalition is prepared to blow your mind and expose to you the source of one of life's deepest mysteries...under the big top at the Sonoma County Bicycle Expo on August 19th, 2012!


Our VeloGenesis exhibition unites Northern California bicycle builders and components manufacturers in a cooperative process that will bring about -- before your astounded eyeballs -- the live birth of at least two baby bikes . The velo-geek and the bike-curious alike will find themselves beside themselves (binary fission?) as they witness this awe-inspiring display.


Bruce Gordon Cycles, Gary Helfrich, Inglis & Retrotec, Raphael Cycles, Rebolledo Cycles, Soulcraft, and SyCip collaborate to create one (maybe two) unique, steel-frame town bike.

Calfee Design solo-builds an amazing bamboo-frame!

Paragon Machine Works donates all components.


Not only do you get to stand witness to this unique spectacle... you have an opportunity to WIN one of these bikes! Here's how it works (pay close attention):


Sonoma County Bicycle Coalition will pre-sell raffle tickets for these bikes. How to purchase tickets:

  • Starting Wednesday, August 8th at 9:00 a.m. by calling our office at 707-545-0153. You will need to pay by credit card (Visa or Mastercard)
  • Visit our booth at the Annadel Mountain Bike Race on Saturday, August 18th
  • At My Friend Joe at 1810 Mendocino Avenue in Santa Rosa on the morning of the Expo (August 19th) between 7:00 a.m. - 9:00 a.m.
  • At the Expo site (2nd & E Street in Downtown Santa Rosa) on the morning of the Expo (August 19th) between 8:00 a.m. - 10 a.m.

The two winning tickets (one bamboo bike, one steel bike) will be drawn at 10:30 a.m. at the Sonoma County Bicycle Expo on Sunday, August 19th at 2nd & E Street in Santa Rosa. You must be present to win because these bikes are CUSTOM and you will need to be measured (and anyway, don't you want to see your bike being built??)


Raffle tickets are:

1 ticket for $5
3 tickets for $10
8 tickets for $20


This raffle is a benefit for Sonoma County Bicycle Coalition, working to make Sonoma County a safe and accessible place for everyone to ride a bike.


How are you even going to wait for VeloGenesis?


Your help makes the Expo Extra-Rockin'!

IMG_2589Volunteer at the Sonoma County Bicycle Expo!

A lot of hard work goes into making the Sonoma County Bicycle Expo an awesome celebration of all things bike. Much of that work is done by your fellow bicycle lovers who volunteer their time generously to make sure the event rocks the most. Our volunteer shifts are opportunities for fun, and we'll reward you with lunch from Whole Foods Market, as well as beer from New Belgium Brewing. Work two shifts, and we'll throw in one of our "Simple Solution" t-shirts in our brand-new shades-of-blue color scheme (yes, there are ladies sizes).


Can you give a few hours to the Expo? Please take a look at our list of needs at www.bikesonoma.org/expovolunteers, and contact Sandra Lupien

(Sandra@BikeSonoma.org or 707-545-0153) to sign up.


Be a part of creating a fine celebration of bicycles!


Only at the Sonoma County Bicycle Expo!

smallworlddcRace with Bike Monkey all day!

out of the mouths of the monkeys themselves...

"We've been cooking on this one for a while and, when the Sonoma County Bicycle Coalition booked their Bicycle Expo for the day after our Annadel XC race (or vice versa), we knew the time to act was now. 

We'll be rolling out this new event smack dab in the middle of the Sonoma County Bicycle Expo on August 19th, 2012 in downtown Santa Rosa.


We'll have a short track on closed city streets featuring ramped turns, chicanes, and generally tight quarters. You'll want a chubby-tired bike here, just to take full advantage and dig deep in the turns. The best part though, is the race structure itself:


There's no pre-registration; everyone's a walk-on. You select an ability level and we schedule you out for repeated heats on the course. The winner of each heat, and a couple of wild card entries advance through the ranks until, at day's end, it's nothing but the fast guys and gals, duking it out for the overall win. This kind of elimination tourney favors gambling like the NCAA basketball tournament pools. Not that we'd condone such a thing, especially with the full-size leaderboard we'll have on-site, recording individual wins and ascendancy through the ranks to the final matchup as they happen.


And as far as racing culture goes here, we'll be favoring tutus over skinsuits. If your socks have to match your sidewalls, that's cool, but just expect to catch some heckling for it. Same goes for the guy in the mermaid suit. There will be a fair gaggle of spectators and we'll be encouraging them to express themselves. Nothing is sacred, which is pretty much the only thing that's sacred."


Stay tuned for more info from the Monkeys...


Start your Expo Day with the Ride About Town!

Ride about town andyGather on 2nd Street at E Street at 8:00 a.m. for complimentary coffee and breakfast treats by My Friend Joe and Whole Foods Market, respectively. Join a mellow, family-friendly, 10 mile ride about Santa Rosa with your neighbors, friends, and elected leaders. Return to the Expo site as the event is getting underway. No better way to start the day!

SCBC Board President Tom Helm leads the ride.







Wanna Talk Bikes?

Join the SCBC Discussion List. Find out what everyone is saying! http://lists.sonic.net/mailman/listinfo/sonomacountybicyclecoalition


Not yet a member?
Psssst: An SCBC membership is a great birthday gift for your cyclist friends.



Donate to SCBC
Remember, our advocacy program depends on your generosity!
Protecting federal funding for bikeways, bike lanes, and Safe Routes to School takes time and money. Please support SCBC's efforts!


Thanks to our 2012 sponsors!
SRCClogo

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SCBC Business Members

5th Street Pawn Shop

Alta Planning & Design

American Lung Association

Bicycle Czar

Bicycle Gems by dhbetty

BikePartners.net

The Bike Peddler

Black Cog Industries

Bliss Bakery

Chelino's Mexican Restaurant

City of Sonoma

Community Bikes

Cumulus Bookkeeping

David Peoples, Realtor

Dow House Graphics

Edge Design USA & Autuori Cycles

Eleanor Guerin, Massage Therapist

Eleven Gear

Empire Eye Doctors Medical Group

Friendly Feed & Supply

Gary Wysocky, CPA

Getaway Adventures

Gianni Cycling

The Green Bough Health Cooperative

Home Goo

The Imaginists Theatre Collective

Jill B. Nimble/Nimble Training

Law Office of Daniel H. Rose

Le + Pelletier, LLP

Lee's Body Shop

Leukemia & Lymphoma Society

LifeCycle Adventures

Macy Chiropractic

Mike Bicheler Electric

Minuteman Press

Mommy's Yammys

My Broker Donates

My Friend Joe

Newby Law Office

Nightingale Breads

NorCal Bike Sport

North Bay Corporation/Redwood Empire Disposal

North Santa Rosa Physical Therapy

Olivet Kennel & Dog Training

Ortho & Sports Physical Therapy

Paragon Machine Works

Patrick Slayter Architect

Pedal to Properties Sonoma

Perry, Johnson, Anderson, Miller & Moskowitz, LLP

Rebolledo Cycles

R.G.'s Window Cleaning 778-1383

REI Santa Rosa

Revive Drinks

Ride Like a Local

Rincon Cyclery

Santa Rosa Community Market


Santa Rosa Cycling Club

Santa Rosa Web Solutions

Sarah Glade Gurney, Mediator & Collaborative Atty

The Share Exchange

Showers Pass

Sojourn Bicycling & Active Vacations

Sonoma County GoLocal Cooperative

Sonoma County Law Enforcement Chaplaincy Service

Sonoma County Tourism Bureau

Sonoma County Web

Sonoma Mountain Village

Soulcraft Bikes


Spoke Folk Cyclery

Storage Master Self-Storage

Trek Store Santa Rosa

Uncle Crusty's Bike Shop

Undiscovered Country Tours

Vineyards Inn of Kenwood

Viridian Creative

West County Cycle Service

West County Revolution

West Marin Senior Services

Windsor Bicycle Center

Wine Country Bikes

Wine Country Cyclery

Wooden Spoon Technologies

Wordshop Translations

Zeal Sports Drink

Zurvita 707-838-3242


Sonoma County Bicycle Coalition | 707-545-0153 | Sandra@BikeSonoma.org



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