Does your messaging engage and inspire your supporters? Yes, no, maybe so? Unless you answered, "Yes!!!", you've still got work to do, my friend.
In January, you worked on all of the internal parts of your messaging...the ones that are super important but that external stakeholders never see. (If you haven't done this yet, don't worry--below is everything you need to get caught up.)
In February, you will build on your hard work to come up with your snappy, compelling, wowza one-liner!
Click the links below to watch the vids!
Episode #1 (Point A): Your Belief Proposition
Episode #2 (Point B): Mental File Folders
Episode #3 (Point C): Identifying Your Competition
Episode #4 (Point D): Your Unique Differentiator
Episode #5 (Point E): Your Engagement Proposition
A Lively Meetup
Here is a summary from January's Tune-Up Tuesday Meet-Up. It was a good'n.
Going Viral at NDOA
We had a fantastic time at NDOA's Winter Conference! For anyone who missed it, here's a recap of the "Going Viral" session that Erica moderated with the prezi, video and links to resources from all the pros on the panel.