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          The Claxonette              

February: Is Your Messaging Booty in Shape?!
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New! Tune-Up Tuesdays Video Series Sign-up here to get free videos on how to better market your mission. 


The Claxonette
Looking for templates, dashboards, hyperlinks and other tools that will help you sound your horn? Here are some of our favorites.

About Claxon
Claxon is on a mission to make sure all nonprofits can market their missions with confidence. Sound your horn!

Does your messaging engage and inspire your supporters? Yes, no, maybe so? Unless you answered, "Yes!!!", you've still got work to do, my friend.

In January, you worked on all of the internal parts of your messaging...the ones that are super important but that external stakeholders never see. (If you haven't done this yet, don't worry--below is everything you need to get caught up.)


In February, you will build on your hard work to come up with your snappy, compelling, wowza one-liner!


Bootcamp Catch-up

Click the links below to watch the vids!


Nonprofit Messaging Roadmap


Episode #1 (Point A): Your Belief Proposition
Episode #2 (Point B): Mental File Folders
Episode #3 (Point C): Identifying Your Competition
Episode #4 (Point D): Your Unique Differentiator

Episode #5 (Point E): Your Engagement Proposition


A Lively Meetup

Here is a summary from January's Tune-Up Tuesday Meet-Up. It was a good'n.

Going Viral at NDOA

We had a fantastic time at NDOA's Winter Conference! For anyone who missed it, here's a recap of the "Going Viral" session that Erica moderated with the prezi, video and links to resources from all the pros on the panel.

Still not signed up for messaging bootcamp? Tic toc...

  1. Download the hot-off-the-press Nonprofit Messaging Roadmap.
  2. Sign up for Tune-Up Tuesdays Video Series
  3. Do super simple messaging to-do's outlined for you in our weekly blog posts. We'll be focusing on Points E-H this month.
Note: If you do not want to receive our free monthly newsletter, we totally understand. Simply scroll down to the bottom, unsubscribe and we won't bother you again.

Happenings for Nonprofiteers

We Have to Have the Money Now! | February 2
AFP-WA Presents Penelope Burk

Join author, speaker and futurist, Penelope Burk, as she presents practical advice on how to bring your leaders onside with lower risk, higher profit approaches to fundraising. This event is a hosted webinar at the Pacific Science Center for only $15. Check out the details here (hurry -- event is tomorrow!). 

The New and Improved Nonprofit
Annual Report
| February 8
Nonprofit Webinar Hosted by Kivi Leroux Miller

Join the president of Nonprofit Marketing for this in-depth webinar where you'll learn the basics of good nonprofit annual reports, including what to emphasize and what to leave out. Registration is $35.

Further Along the Nonprofit
Messaging Roadmap
| February 15
Tune-Up Tuesdays Monthly Meetup

Give your marketing a tune-up at our next monthly meet-up where we will discuss what nonprofit messaging challenges you are facing. Terrific coffee, fabulous fellow nonprofiteers, and free nonprofit messaging tips and tricks. Learn more...

Contact Claxon

Phone: 206.351.8504
do good. get noticed.

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