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SMB Group Newsletter
April 2010

Hi Reader,

It's been a busy few weeks in SMB land, with the usual flurry of spring analyst events, briefings and awards. Some of the more interesting things we had the opportunity to participate in included:

Intuit's CloudJam Developer Event. Sanjeev was one of the judges for Intuit IPP CloudJam event, where he helped select the most innovative new applications in the native, federated and open source categories--check out videoscasts with some of the winners.
Dell's Virtual Era Event. Dell unveiled its new strategy to help companies provision computing capabilities to in the cloud computing era--featuring a mid-market design point--see Laurie's commentary.
Iron Mountain Digital2.0 Analyst Event. This event featured the shift in focus from Storage-as-a-Service to ‘Integrated Information Management Solutions‘ that is based on a location agnostic strategy – from on-premise to edge to cloud. Read the write-up on Iron Mountain's SMB strategy.
Salesforce.com's Chatter Event. Salesforce.com has extended the Chatter beta program, which enables social enterprise collaboration not only for people, but between apps and data as well.
IBM’s Beacon Awards. Laurie was on a judge on the Outstanding Performance in the Mid-market, and Sanjeev critiqued in the Outstanding Enterprise Application category.

We’ve also been spending time with vendors with social media and inbound marketing solutions to help SMBs pull customers to their Web sites and physical locations. Check out our video and podcast interviews with Marchex, HubSpot and ZooLoo. Coming up in May, Laurie will be at Pervasive Metamorphosis and Sage Insights in May and Sanjeev will be at SAP's Sapphire event. We hope to see some of you at these events, and look forward to letting you know what we learn. In the meantime, send us your feedback about the kinds of research and topics you'd like to see us explore. Contact us at www.smb-gr.com .

Best regards,
Sanjeev Aggarwal, Founder & Partner
Laurie McCabe, Partner

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Social Media Analyzer Advisory Service - This advisory service will help you to better understand and evaluate social media conversations taking place and to develop a strategy to proactively partipicate and infleunce these conversations. The first of these services is on the hot topic of Cloud Computing - From Monitoring the Buzz to Developing Participation Strategies. Contact us for more information.

Sanjeev Aggarwal, Founder & Partner, SMB Group www.smb-gr.com
sanjeev.aggarwal@smb-gr.com | Cell: 508-410-3562
Blog: http://sanjeevaggarwal.wordpress.com | Twitter: @sanjeevaggarwal

Laurie McCabe, Partner, SMB Group www.smb-gr.com
Laurie.mccabe@smb-gr.com | Direct Dial: 603-471-2875 | Cell: 603-566-5542
Blog: http://lauriemccabe.wordpress.com | Twitter: http://twitter.com/lauriemccabe

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