Genderized Marketing Roundtable + 3% Conference Click to view this email in a browser


  Join Us Thursday, September 27 for TWO EVENTS in One: 
GEP Advisory Working Group*

Amber Schmidt, Deloitte Consulting
Amy Ackerman, Attorney

Antoine Andrews,
Gap Inc.

Anu Menon, Presidio Knolls School
Aysha Handley, McKesson Corporation
Brian Maxwell, Deloitte Consulting
Jeffrey Thompson, Levi Strauss & Co.
Lori Mackenzie, Clayman Institute for Gender Research, Stanford University
Lydia Hernried, San Francisco Chamber of Commerce
Mary Boughton, Catalyst

Noni Allwood,
Center for Talent Innovation
Patricia Bovan, Symantec
Sarah Stuart, Google

Stefanie Medious, Recology

San Francisco Department on the Status of Women & Partners

Dr. Emily M. Murase, Executive Director
Ann Lehman, Policy Director
Aditi Mohapatra, Calvert
Shawn MacDonald, Verité

*For identification purposes only

Follow @GEPInitiative on Twitter

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Genderize Your Marketing Roundtable
    The 3% Conference   

Dear Friend,

We at the Gender Equity Principles (GEP) Initiative are proud to partner with The 3% Conference and sponsor a Genderize Your Marketing Roundtable. 

GEP Roundtable “Genderize Your Marketing: What Youshe_thinks
Don’t Know Could Cost You” makes the business case for
gender principles in marketing, explains the landscape of 
women’s perceptions, and generates ideas on how to
capitalize on this $7 trillion market including best practices
for a diverse marketing team. 

The 3% Conference, a historic first-time event dedicated to the business importance of female Creative Directors to motivating an overwhelmingly female marketplace.

You can participate in 1 of 2 ways (see below).

Attend BOTH the Roundtable and the Conference:

Thursday, September 27, 2012 
One L, 344 Pine Street, San Francisco, CA 94104

7:45 – 8:30 am Breakfast + Registration
8:30 - 12:15 Morning 3% Conference Sessions
Including Jennifer Siebel Newsom, Cindy Gallop, Christine Bronstein, Sally Thornton
12:15 - 1:30 Catered Lunch
1:30 - 2:20            "Guys Who Get It" Panel   
2:30 - 4:30  GEP Roundtable: Genderize Your Marketing
5 - 7      Cocktail Reception

Register for both events

  • Enter promo code GEP1 for a $425 registration cost – a $100 savings


Attend JUST the GEP Roundtable, followed by a joint cocktail party with 200+ top advertising leaders attending The 3% Conference.


  • Noni Allwood, VP and Senior Fellow for the Center for Talent Innovation; 
  • Holly Buchanan, CEO of Buchanan Marketing and co-author of The Soccer Mom Myth
  • Lori Mackenzie, Clayman Institute for Gender Research, Stanford University;
  • Diana Navas, Diversity Workforce Program Manager at Charles Schwab Corporation; and
  • Erin Rebholz, VP, Analytic Services at McKesson. 

Panel will be followed by facilitated discussion.

Register for the Roundtable:

  • $175 for the roundtable plus cocktail party: Enter promo code GEP2 
  • $125 for the roundtable only: Enter promo code GEP3 

The GEP Roundtable has limited seating for just 40 participants so register now!

About the GEP

The Gender Equality Principles Initiative (GEP), a partnerslogos2.jpghip between the San Francisco Department on the Status of Women, Calvert Investments, and Verité, is a groundbreaking project undertaken to help businesses achieve greater gender equality and build more productive workplaces.  It provides organizations with a self-assessment tool and a comprehensive resource library designed to improve gender equity from the factory floor to the boardroom.

Visit us at the Gender Equality Principles website


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Learn more at

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